Best SEO Tools 2020
VoIPScoreFeatures We LikePriceBottom LineSiteThe GoodThe BadThe Bottom Line


Content Marketing Platform
Branded reports
Extended limits
$99Visit Site40% recurring commission on every successful sale (that means, you earn commission not just once but every month until your referral stops paying for their SEMrush plan subscription) 10 years of cookie life Completely free to join and instant account setupCoupon promoting websites are not allowed


Maximum On-Page SEO Control
Unlimited Domains
Ready for Sitewide SEO
$9Visit Site


White-label reports
Unlimited projects
Llink disinfection tool
$250Visit Site Great features list A contender in Best Keyword Research Tools 2020 Compared (Free & Paid) Support only includes emails A bit on the Expensive side compared to other solution in this category. Pricing Model: Subscription Editor Rating User’s Rating Visit WebsiteWrite a Review Overview SEOprofiler is a handy package of internet marketing tools that will help you get better ranking on all the major search engines. The company has been in the IM industry since 1997. Having more than two decades of experience, this is one of the oldest toolsets available in the IM industry.


In-depth URL Analysis
Results per report
Access to API
$149Visit Site Includes all the tools you would require for SEO. Affordable price considering the value it brings. Detailed analytics. Unique features such as Missing Keywords & Keyword Clustering. Free trial available. Detailed reports with great visualizations. Site audit takes time for websites with a high number of pages. Keyword difficulty could be inaccurate sometimes.Serpstat is an all rounder tool that gives you everything from competitor analysis to keyword research, SEO analysis (site audits, rank trackers, backlink analysis etc) to PPC research and more.


Tracked Domains Unlimited
SERP lookups per 24 hours
Rank Updates
$45Visit SiteGet keyword suggestions in bulk. The Keyword Competitiveness score is excellent. The competitor analysis screen really helps you do a deep dive on how likely you are to rank above your competitors in Google.The limit on manual keywords could be higher. The limit on seed keyword could be higher.


Custom branded reporting
75k top lists results
$39Visit SiteOffers a wide selection of keyword search and management tools in an attractive price range. Interactive reporting, deep PPC/CPC and paid advertising metrics. Can track backlinks and offers ongoing site monitoring and unlimited search results.No web-wide crawling. Ad metrics can be complicated for novice SEO users.SpyFu is one of the best known names in the SEO game due to a deep feature set, excellent reporting, and solid support for digital marketing and advertising. While it might be a bit complex for novices, it remains an excellent pick for Editors' Choice.


Manually Built Citations
350 Local Citations
$159Visit Site


Improved CTRs & conversions
Free account setup
Coordination with SEO objectives
$59Visit Site Honest Marketing Strategy Pay for Performance Free Trial for Customers Upfront Pricing Month-to-Month Billing Service Level Agreement Dedicated CommunicationWe need a little more information from business owners and Rankpay clients about their experience with this company before we can fully recommend it.Rankpay offers PPC management, SEO, content marketing, social marketing, and variety of other, niche digital marketing services and products like adwords management, local or technical SEO, and more. Most marketing companies offer these services, but only after a customized quote. Many small business owners want more information before contacting and hiring an SEO provider.

Top SEO Tools rating updated for September 2020

Seo Tools

To promote your site effectively, you need special SEO tools that help you get rid of a bunch of routine work, and also free up a lot of time. Moreover, such tools often help to avoid mistakes.

At the same time, you should not count on the fact that you will find a universal tool in which you can simply press a button and get the best result, easily getting into the first lines of the search results. This is not the case, using special tools, you get a lot of information about the effectiveness of the site, but decisions on how to proceed further are still up to you.

Even if you have only one site, manual monitoring of the change in indicators is quite time consuming and difficult, because you always need to take into account many factors and their impact on the position of the resource, and if you have a whole network of sites, then without high-quality SEO tools at all get along.

Optimization and promotion of sites in search engines is associated with extensive analytical work – from data collection and internal optimization to the analysis of competitors. There are various services and programs that use SEO-optimizers and web analytics in my daily activities.

What opportunities do different SEO tools open up?

SEO is a complex process that requires additional tools. They allow you to look at the site from the point of view of a search engine robot, which helps the optimizer understand what to do next to develop the resource. In addition, there are a large number of content analysis tools that allow you to write more effective and selling texts. Thanks to all this, you will be able to conduct effective website promotion, increasing conversion and, accordingly, profit.

Categories of SEO tools:

-general analytics;
– SEO video content;
– backlink analysis;
– link building;
– content optimization;
– tracking site positions;
– technical SEO;
– site speed;
– on-page SEO;
– mobile SEO Competitor Analysis;
– local SEO.

Why use website promotion tools?

Services allow you to get complete information about the functioning of your resource, the efficiency of its work. You can analyze the current state of affairs and understand what to do next: purchase additional links, change content, adjust the structure, and so on. It is almost impossible to take into account all the indicators even for one site. And if a specialist leads several projects, then services are also needed in order to synchronize work.

You are unlikely to be able to do without tools. Manual optimization and analytics are ineffective today. You will have to count and analyze a lot, which requires a lot of time.
SEO has been the primary way to drive traffic to a website since the inception of search engines.

Claims that it will disappear began appearing at the beginning of its development – in 1997. However, at every stage of its existence, SEO is changing, adjusting to new ranking algorithms, filters and factors. Search engine optimization will be in demand as long as people are looking for information on the web.

If you wish, you can independently immerse yourself in the study of the rules of search engines and Internet marketing. Track the latest news and industry trends, constantly replenish your knowledge, but this process is very long and costly

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